Find out how some of the UK’s biggest food and drink companies are engaging health-conscious consumers through feel-good branding.
Our Food & Drink Market Report
We are a nation of food lovers with constantly changing tastes. The current food and drink market is characterised by three distinct demands: quality, nutrition, and exotic flavours. The most successful brands have clocked on to this, using feel-good branding to align themselves with healthier, happier consumer aspirations. The result? Over £425m in research, 16,000 new food and drink lines, and an annual turnover of £95.5bn, making the UK food and drink market one of our most influential sectors.
Find out which brands are winning, and how they are making consumers feel good, in our free food and drink market report.